Brought to you by W&M's contingent at HighEdWeb
This morning, George Cook from Apple presented a keynote called "Thoughts on the Read/Write Web." Although technology allows an interactive, engaging, and media rich experience, the personal outcome is what matters. Web trends must be evaluated within the context of a personal experience.
MESSAGE? Personal outcomes are greater than or equal to web trends.
George offered some sites that, in his view, focus on personal outcomes. These sites are organic - they have evolved based on the people who use them. The content and features on these sites are not controlled or determined by a webmaster.
ADVICE? Start with the outcome in mind and work back to the web trend that supports it.
posted by Susan T. Evans
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment